Trunk Show with Ruth Barzel next Tuesday, May 5!

R.S.V.P. at our facebook invitation and use the link to invite your friends!

NEW Anni Kuan & MORE markdowns, just in time for the weekend :)

Take a look at some beautiful Anni Kuan suiting...we hope you're envisioning all kinds of mix-n-match possibilities with these pieces as separates, too!

Also, more items have been marked down to at least 30% off AND Bella Designs Jewelry remains at 25% off. :)

Anni Kuan Retro Jacket with Stripe Dress and Streets Ahead Belt, Anni Kuan Applique Dress, and Anni Kuan Grey Stripe Tie Jacket and Skirt

Sassy New Shoes from Promise & Devani

New shoes for you today! We've got two new styles available in a few colors, one from Promise and one from Devani. Take a look at our photos, complete with a shot of the shoes on some lovely stems so you can fully appreciate how sassy and cool they are!

Promise Gladiator Wedge in Pink

Promise Gladiator Platform Wedges in all 3 colors: Black, Green & Pink.

Devani Alta Sandal in Brown

Devani Alta Sandal in both Brown & Black

MORE new Whish & Nougat has arrived...

These two collections prefer to arrive on the same day, thus creating an influx of gorgeous pieces for your periwinkle pals to unpack. Fine by us! :) Check out these newest, beautiful styles from Whish and Nougat...

Nougat Lena/Anoushka Top with Anni Kuan pant, Whish Jackie O. Shift, and Nougat Katy Print Tier Dress with Nougat Shrug with Pearl Detail

Nougat Lena/Anoushka Silk Dress, Whish Cotton Ruffle & Whipstitch Dress with Streets Ahead Belt, and Nougat Farrah Print Long Silk Dress

Fashion Washington loves our Shoshanna dress!

Fashion Washington LOVES our Shoshanna Pleat Neck dress! Check out their website...this dress is on the home page and is part of their Spring issue, and why shouldn't it be? That amazing splash of eye-grabbing color and classic, universally flattering silhouette...perfection! Give us a call at 703-519-5242 to see if we still have your size. For all you fashionistas who already own this dress: SEE? Your friends at periwinkle told you it was a knock-out :)

Easy New Spring Dresses & Bold Manu Jewelry

New Lilla P. Tees & Tanks

Ahhh...it's truly t-shirt weather again! Lucky for you, we've gotten several new styles of Lilla P. cotton basics in stock. Our devout Lilla P.-ites love the flattering shapes, comfy fit, soft hand and even how well they hold up in the laundry...can't beat 'em, literally! Check out these few styles below, and keep an eye out for a special email coming to you on Monday for a preview of the new Lilla P. and Susana Monaco dresses. Enjoy this lovely holiday weekend!

Lilla P. Cross-over Slub Empire Tank (also in teal), Scoop Tee (also in white), Surplice Tank in Melon (also in blue and white) and Classic Flutter Tee (also in pale yellow).

It's a shirt. It's a jacket. It's casual. It's dressy. The Anni Kuan Samura Shirt is a must-have!

We may sound like a busted-up iPod (does anyone say "broken record" anymore?), but really, we adore how multi-functional Anni Kuan pieces prove to be!

Another classic example is her white Samura Shirt. It's a hearty stretch cotton fabric with an oh-so-flattering wrap design. Wear the Samura Shirt as a jacket with jeans and a colored cami for a weekend lunch, or wear it with a shell and your favorite skirt or pants to work. OR, you can simply wear it as a classic white shirt on its own!

Ladies: You can never have too many white collared shirts! When you're feeling like you don't know what to put on the trusty white collared shirt always comes through in a pinch, kind of like your own personal wardrobe super hero :)

Anni Kuan Samura Shirt show with Bella Necklace (still 25% off!)

Don't Forget! Bella Designs Jewelry Trunk Show this weekend!

We hope to see you here at periwinkle this weekend for our Bella Designs Spring Trunk Show! Melissa Emerick's designs always draw a crowd, and since we're offering 25% off her whole collection PLUS a free gift with purchase, we're sure this event will be no exception! See her website for a preview of some of the designs she'll be showcasing. And, use our facebook event invitation to give all your friends the skinny on this not-to-be-missed event!

ALSO, please note that this will be THE LAST weekend of our killer 30% off full-price merchandise sale (excluding jewelry). We'd like to thank everyone who has stopped by over the past few weeks to take advantage of the sale! And for those of you who haven't made it yet, here's your last chance to score new spring pieces at a great discount...spring is upon us now, for real this time! :)

Nougat and Whish for work, Easter, spring fun and more...

More Nougat and Whish for you to enjoy today! There's a lil' something for everyone and every occasion in these collections. This blogger is crazy about the Whish Cotton Flower & Plaid Dress, or the "Pouffy n' Plaid" dress, as I've lovingly nicknamed it. REMINDER: Our 30% off sale ends this Sunday! If there's something you've been thinking about taking home, now is your shot while it's still 30% off.

Whish Chambray Jacket & Skirt, Whish Pink Fleur Dress, Nougat Pin tuck & Pearl Blouse with Whish Denim Pencil Skirt, and Whish "Pouffy n Plaid" Cotton Dress.

Nougat Embroidered Sequin Cardi & Dip Dye Ribbon Skirt, Nougat Pleat & Ruffle Dress with Streets Ahead Belt, and Nougat Yasmin Print Dress.